Feb 4, 2010

About Us

We are a fast growing web solutions provider based in India. We are able to maintain a critical mass that enables us to develop world-class information architecture solutions. We retain the flexibility of a small company to focus on the customized needs of each individual client while leveraging our technical expertise to innovate and stand out from the crowd.
prosysDeveloper's
strength lies in it's people - enthusiastic and dedicated professionals with over a decades of combined experience in Information Technology, Computer Engineering, Graphic Design and Internet Marketing. We are a team of highly talented professionals who have many a breakthrough software and consulting solution to our credit.
prosysDevelopers's key team members have real world experience with global companies and successful private consulting. The team is rounded out with qualified Web Programmers, Design Artists and Copy Writers highly skilled in their areas of expertise. We have some of the best minds in the industry working on the latest technology to build world class products.
Nothing is more valuable than one's own experience. And we certainly have plenty of that, combined with a long-standing tradition of ethics and a wealth of practical experience in business. A casual work environment combined with empowerment has us bursting with innovation. We are having fun and our work shows it. We stay ahead of the current web technologies to deliver our clients the best functionality and user experience. We avoid use of the latest Web Technologies just for the sake of their availability. Instead we use them effectively to achieve the goals set for your web site and to reach & keep the target audience
prosysdevelopers.com has specialised in designing logos, corporate identities and brand images since 2001, working with private companies in a wide range of different markets. We are an integrated studio of graphics designers with an emphasis in high-quality, affordable branding for start-ups, small and medium-sized businesses or projects, that works based in the Internet for reduced costs and higher quality. We have the experience and real expertise in design for print and Internet, e-commerce, exhibitions and multimedia, covering all aspects of a branding project, at a fraction of the price any design agency could offer. prosysdevelopers.com is a group of people that employs marketing strategy and ideas, plus a load of raw-talent and passion for design.

  • Are you seeking an increment in your brand awareness?
  • Are you starting a project?
  • Did you realize the hidden power of your brand?


A brand
is a mixture of attributes, tangible and intangible, symbolised in a trademark, which, if managed properly, creates value and influence. We can even point many cases where this value even surpasses the tangible assets of a company. As professionals in graphics design and marketing, we can offer you a complete array of solutions, for any budget, for creating and maintaining your brand. Even for a small, tight-budgeted start-up, a brand is one of your more valuable assets. We can then agree that having a professional team for consultation and creation of the pieces that conform your brand is a must for any serious project.

Tips

1. Take into account the client, the company, the audience and the competition
When the message that is going to be conveyed is being elaborated, it is necessary to take account of the giver and the receiver of this message so as to ensure an efficient communication. Then, it is necessary to know what company is sending the message and adjust this message to the company characteristics. For this reason, to differentiate the company’s speech from their competition’s speech is another important aspect to consider. The receiver, or target audience, is important as well, and should be clearly delimitated, otherwise few people will get the message that is being sent.
2. Accomplish originality and differentiation
The selection of a specific esthetic among others should have a solid ground: the esthetic should solve certain communicational problems. To create a poster that stands out from the rest is of high importance. A poster should not be similar to another. If this occurs, the only result will be a confused audience and interference in the communication. The conceptual idea and the poster esthetic should be unique and recognizable among the visual pollution.
3. Accomplish compatibility between a product or service that is going to be advertised and the chosen esthetic.
It is necessary to find the most appropriate esthetic for the product or service that is going to be advertised, and the overall company. The chosen graphic concept should also be connected with the selected esthetic. For the audience to recognize the product presented, the design should follow certain structures. Regarding the graphic work, the designers will decide how much the classic and the innovative style will influence on the poster.
4. Establish hierarchies
Posters present different information hierarchies. For the client not to get confused these hierarchies must be clearly determined. The information must be arranged on the plane. To accomplish this and the proper communication of a message, the reading levels should be well defined the space available, exploited. We recommend avoiding information overload. Otherwise, the element you want to highlight in the poster will not stand out from the others.
5. Take an intelligent decision regarding the elements in the poster
The location of the different sections of information and the other elements that the poster comprises (text, miscellany, image) is very important. The effect and importance that the elements will have is directly connected to their position in the whole piece and in relation to the other elements.
6. Take an emotional decision
When designing a poster, the emotional impact it will have on the different individuals is an important element to consider. This element should be used to bring positive results and should be taken into account so as to avoid a counterproductive effect. A poster may not reach the personal perception of every individual, but it is possible for them to cover certain aspects that are directly related to a specific group. This is called segmentation. For example, colors: colors do not have the same effect on men and on women and this effect will also vary according to the different cultures.
7. Analyze colors and budget
Evaluate the amount of colors that will be used in the design, taking into consideration the message that is going to be conveyed and the available budget. Sometimes using four colors is very effective, but in some cases one or two colors may also have a great impact on the viewer. Designs that comprise one or two colors are cheaper, and so, more convenient.
8. Verify the poster possible applications
Before printing the whole posters print runs, we recommend testing one of them. Put it at an appropriate height and distance. Verify that the message is properly conveyed when the poster is exposed to the space conditions that the environment provides (light, fog, reflex, shades, obstructions, etc.)
9. Take account of the amount of posters and their use.
When deciding the design strategy that is going to be used, it is necessary to take account of the amount of posters that will be printed, the places where they will be exposed, the height at which they will be located, and the circulation. According to the possibilities available, mass-produced posters can be designed. They can be posted at a specific distance from one to the other and arranged in a certain way so as to generate expectations, intrigue and surprise.

Design Information

The Designing Process
1. Planning Phase
During this phase, We identify the needs and requirements of the project; otherwise known as the project scope. The scope is the dividing line between what is and is not part of a project. Thorough planning and a clear definition of scope are some of the primary factors behind our high customer satisfaction history. Our customers tell us that the Planning Phase allows them to define their expectations, communicate when they expect milestones to be met and outlines what exactly they will be buying.
It is important to note that no site or interface designs are developed during this phase. Instead, a set of documentation is drafted that serves as a guide to the later stages of development. The extra time we spend in this phase results in major cost savings to our customers. Computer industry studies show that the costs of making changes to the site content or system model during this phase are substantially less costly than that of later phases.
A change to the site content or system model occurs in practically every project. To expect otherwise is unrealistic. We reduce costs for our customers, however, by helping them to identify these changes early in the development process.
2. Design Phase
During this phase the goal is to develop an exact blueprint for the production of each aspect of the project, including the look and feel aspect that our clients are so eager to see. We move from the high-level planning documents to specifics such as a detailed site map, content and application screen layouts, detailed data diagrams, process flowcharts and application design documents. All content is also gathered, organized, edited or written during the Design Phase. In the end, everyone from the programmers to the graphic designers will have an exact description of the work to be performed during production.
In this stage, the Client and Illusive review available materials to determine what will be included in the site, as well as define any content that needs to be developed.
With ease of use and capacity for modification and expansion in mind, We will address the visual elements, interactivity and navigation. Taking the users’ point of view, We will develop creative options for the client to review and provide feedback.
3. Production Phase
Once the client has approved the design documents and mockups, We begin execution of the designs. The careful planning has taken much of the guesswork out of the process at this point, and we will begin to produce the site.
4. Web Site Testing Phase
We use many of the web industry standard practices to thoroughly test pages and applications for quality and usability specifications. All application modules and site interactivity will go through Alpha and Beta release stages before being declared ready for deployment. All site content is proofed.
Alpha Site - From the initial concept discussions, We will develop one section of the site with full functionality. The client provides its feedback and approval. Upon approval, we will proceeds with Beta site development.
Beta Site - The Beta Site is a fully functional site and represents the test run for the project as a whole. Illusive and the client test the site extensively. Both parties collect feedback and make recommendations for adjustments. The Beta site review leads directly to launch. Any required user documentation is usually completed during this phase as well.
5. Post-Deployment Phase
Following the launch of the site, We will begin a phase of ongoing support and maintenance. We will hold an informal debriefing session with the client to discuss the project’s development in hindsight and to identify future development needs. Because our clients often like to build complex sites in phases, We often move straight from launch into a new Planning Phase for an additional phase of development.
That is it! In 5 easy steps you have taken your company to the next level, whether your business is based in anywhere, it has now been published to the world that you are a MAJOR player in your market. Take a break and relax because the path that you have just made for yourself will be an exciting one!

Web Designing

The importance of the Internet
The Internet has become one of the most important revolutions in communication. And with the advent of technology and high-speed broadband access for the masses, we believe we are only seeing the beginnings of a new era.
The Internet is an excellent medium which can help your business or projects grow. Nowadays, there are thousands of businesses that rely 100% on the Internet as their marketing tool, or even as their sales channel. With an always increasing level of online purchases, and Internet users day after day, it becomes more and more useful to have, at least, a website for informative or institutional purposes. Established businesses, or Internet-based projects, can opt for e-commerce powered websites or portals, which can run at a fraction of a cost a physical store does. The Internet is, definitely, a great way for businesses to showcase or offer product and services with a minimal investment.
Website development and design
A website is not a product, but a development process that needs to be planned by an expert from the very start. This is where our team, composed by marketing and search engine optimization experts, graphics designers and web developers comes in. Only a highly-integrated, professional web development team can offer a complete solution. Only a web development team understanding all the aspects of web design can suggest you the best options for each different project, taking into account budget, audience and website objective.
A website comprises the integration of many technologies and disciplines: graphics design is important in terms of aesthetics and usability, our web programmers and database developers can implement the latest and more reliable technologies for scalability, agility and robustness, and our search engine optimization experts can build a network of links to increase popularity and improve search engine rankings.
Our company can offer a complete solution for the development of your website. From the graphics design to database programming, from the hosting you will need to place your website online to data-entry or SEO (search engine optimization) consultation.
Let our team of designers walk your through
Located in the heart of calgary our company has all the tools to launch your business online.
Whether your are a large corporation or a small business we will create a design that will suite your business. We know that every web page design is unique and must meet the specific business goals determined by your company. Our team of web site designers and graphic specialists will make an assessment of your business needs, goals and objectives before we write our proposal so the site we deliver will fully meet your expectations. All of our custom business sites include these basic features:
Complete custom professional web design to meet your specific business needs
Design themed around your business
Logical navigational elements
Your company logo or graphic added, modified or created
Custom text art and graphics created to match your theme
E-mail links
Compatible with both Microsoft IE and Netscape browsers Scalable for future additions
Website designers at your service
The Internet has become the single largest influence on purchasing decisions. So how can you tap its power to build deep and lasting relationships with your customers? For starters, team up with a communications architect focused on designing and constructing world-class sites and electronic campaigns. Seek an e-business services firm whose sophisticated digital strategies are grounded in personalization, customization and invitational marketing. Look for creative depth and technological breadth, and a long record of performance, not promises. Talk to us...and talk to our clients. Our work is our difference.
Illusive Creations is a prosysdevelopers.com design firm, located in India, and is a full service site design and development company committed to providing your business with professional, cost effective services including: custom site design, development, site management, page hosting, graphics design, and consulting.
Our team of designers, programmers, strategist and implementation specialist can establish your business on the world wide web quickly, with a complete, custom web site to meet your specific business goal and objectives. Wether you own a small business or a large corporation our team can produce an affordable design that will suit your business nedds.
We have taken a personal stake in the services we deliver to our clients. Our philosophy is simple.
The only way for us to be truly successful is to ensure that your business goals are achieved successfully on the internet through affordable web design.
Our business is the web all day, everyday! We will use all our experience and resources to ensure that your site is a success. We will apply our years of design, programming, promotion and strategic assessment experience to your project so it will exceed your expectations.
Step ahead of your competition by getting a new web page design or reshaping your existing one. Whether it is a product or a service that you want to advertise, we are here to help you develop the most suitable design for your budget.
Our prosysdevelopers.com Design team provide quality, custom web sites at extremely competitive prices. Innovative site design coupled with fast, low cost site hosting that will make the most out of your Internet presence.
This is the first website I am trying to build and I am overwhelmed by the quantity of aspects to take into account. How can you help?
Our philosophy and mission is to provide solutions for our customers. As such, you will not have to deal with the numerous technologies and concepts involved in a web design project. Our straight-forward processes assure the fastest times-to-market and higher returns-over-investment, and allow us to deliver visually appealing websites at a fraction of the cost a design agency can offer.
Please contact our representatives for free, comprehensive support and consultation for your project.